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Marketing Coordinator

Company Name:
Rayovac Remington
Marketing Coordinator
Tracking Code
2014113
Job Description

This individual will be placed on a brand team and will be responsible for coordinating brand related projects that impact the business. The Marketing Coordinator must become a future leader in the organization and establish strong relationships throughout the company.



Primary Duties and Responsibilities

Model the Spectrum Brands eight Core Capabilities to achieve service excellence, meet and exceed organizational objectives and support fiscal responsibility.

The Marketing Coordinator will assist the brand team in the following areas:
Product Development:
Assist Brand Management team to understand the scope and cost of new product development including coordinating meetings, completing new product development process forms and working with several departments including Supply Chain, Cost Accounting, Packaging Engineering, Regulatory, R&D and Graphics. Marketing Coordinator may also be responsible for creating presentations to showcase concepts and ideas to Marketing team.
Consumer Promotion:
Coordinate with graphics department, sales organization and clearinghouse development of coupon, rebate, POP(point of purchase) programs. Marketing Coordinator is expected to oversee promotion through launch date and monitor redemption.
Competitive/Market Research:
Regularly visit retailers to research products, pricing and competition information relevant to category. Also conduct online research monitoring competitive activity press releases, quarterly earnings, etc.
In-store promotion planning:
Assist Brand Management team specifically with product placement, signage, planograms and POP related to in-store displays. Coordinating and communicating these with sales team.
Presentation Development:
Contribute to the Brand Management team with presentations including formatting, images, pricing information, benefits and features of products using PowerPoint for internal and external customers.
Business Tracking and Analysis of shipping and POS data:
Track and compile competitive price gaps, shipments, POS(point of sale) data, sales information in Excel for Brand Management team to review.
Media Planning:
Assist Brand Manager in planning of radio, TV and print campaigns. Determine locations for drops, frequency and monitoring success of campaigns.
Field Sales Communication:
Be the point of contact for the sales group and execute sell sheets for products.
Required Skills

Excellent written and oral communication skills
Strong presentation skills
Strong analytical abilities
Teamwork approach to accomplishing goals
Strong sense of initiative
Creative
Required Experience

An equivalent combination of:
Bachelor's degree in Marketing or Advertising/Communication
0-2 years of experience
Relevant classroom experience in new product development, consumer communication and marketing strategy


Work Environment

Working conditions are normal for an office environment.

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this job/classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Spectrum Brands is an Equal Employment Opportunity/Affirmative Action employer.
LI-KS2
Job Location
Middleton, Wisconsin, United States
Position Type
Full-Time/Regular

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